UQÀM – SCHOOL OF DESIGN

UQÀM – SCHOOL OF DESIGN

The UQAM School of Design is a renowned program that gathers three major design disciplines under one roof: fashion design, environmental design and graphic design. Graduates of the program have excelled in their profession for decades.

Remarkably for a leading design school, the institution did not possess a visual identity or logo that reflected its high prestige.

BRAND STRATEGY

We determined that the brand had to unite three disciplines into a cohesive and timeless whole, while still retaining the distinctiveness of each design discipline.

We also felt that the brand had to position UQÀM Design School as a leader, noted for its professionalism and quality of education. Lastly, it had to appeal to all stakeholders — faculty, students and alumni.

A DESIGN TRIUMPH

Our solution was an unqualified success, enthusiastically received by teaching staff, students and alumni.

It was arguably one of Monarque’s proudest achievements — to surpass the expectations of design educators and students with a simple yet creative solution.

Monarque School Of Design Enveloppes
Monarque School Of Design Advertisments
Monarque School Of Design Custom Font
Monarque School Of Design Foam Typography
Monarque School Of Design Stationery
Monarque School Of Design Bags